New Technique is an interview show - asking VPs, CEOs, Sales leaders, and operators at SaaS companies, how they got to where they are and tips for success along their climb to the top.
In season 1 of New Technique, there's a focus on Product Led Growth (PLG) - one of the hottest trends in SaaS sales. Asking Sales leaders about their path to success and getting their opinion on Product Led Growth and the future of sales.
In episode 6, Stephen Moock, Head of Sales & Success joins Paul De Barros to discuss graduating from UCLA and then Shanghai ECON program, visiting the epic General Motors plant, then how he navigated his first job - a Sales Engineer & Ops role, seeing MixPanel’s data challenge for PLG, and then how he followed Thomas the CEO of Calixa from Sift and jumped all in. In the Investor Corner, the two swap ideas on Index Funds and then jump to Chat GPT and how it can help sellers and Sales Engineers in their roles.
Highlights:
Hot take - PLG will not kill the Sales Rep profession
Intros
2:00 - Linkedin Resume Review
8:12 - Finding first role and understanding Sales Engineering and Operations
12:46 - How to interview Founders and how to be ready for all the “Changes”
13:28 - Definition of PLG
14:28 - Where to focus in PLG
17:22 - You’ll need to have a great sales team but be sure GTM and all motions work together (and costs line up)
19:17 - Investor Corner!
- Index Funds & Exercising options at past companies
24:45 - ChatGTP
use it for planning a Bachelor Party
Write a script to upload data and got the output of exact code needed the script!
Marc Andreessen and alls sorts of ideas and applications
30:00 - Outbound is changing. You must establish credibility in the space.
32:00 - Competitors and how to handle this topic.
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Job Openings (each week we try to share GTM jobs in Tech) -
drop me a message if you’re interested and would like to be put in touch with the hiring team.
Marketing Leadership:
Accord: VP of Marketing (Toronto)
Sales Leadership:
Accord: VP of Sales (Toronto)
QuotaPath: VP of Sales (Austin)
GoLinks: Head of Sales (Remote) and Account Executive roles too
Enboarder: Global Head of Sales (Austin/Remote)
Individual Contributor:
Rally: Account Executive (Remote)
Rally: Customer Success Manager (Remote)
Subly: UX Designer (Remote)
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Episode 6: Stephen Moock, Head of Sales & Success @ Calixa